Product Design is a rigorous four-year program that prepares students for work as product designers and entrepreneurs. Students will blend design, business and marketing courses to develop the holistic skill set they’ll need to succeed in the product design industry.
Our program is all about the studio: the place where students experiment, discover, problem solve and innovate. It’s where creativity meets critical thinking, where theory meets reality, and where product designers learn by doing.
Our hands-on curriculum focuses on three major themes: Creativity & Innovation, Leadership, and Technology. You’ll begin with design basics and gradually tackle more complex projects. In your third and fourth year, you’ll customize your program by choosing electives in marketing, business, or other fields.
The Product Design program concludes with a graduation project that you’ll debut at Graduation Design event, which is often attended by industry, media and the business community.
Check out our Printable Program Model for a list of our courses
YEAR 1 - Fundamentals & Discovery |
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CREATIVITY & INNOVATION | CREATIVITY & INNOVATION | CREATIVITY & INNOVATION | LEADERSHIP | LEADERSHIP |
Studio 1: Design Methods |
Visualization for Product Design |
Model Making |
Design Thinking |
Introduction to University Writing |
CREATIVITY & INNOVATION | TECHNOLOGY | TECHNOLOGY | LEADERSHIP | LEADERSHIP |
Designing for Humanity |
Computer Fundamentals |
Digital Technologies for Product Design |
Construction Technologies |
Interdisciplinary Design History II |
Year 2 - Exploration & Divergence |
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CREATIVITY & INNOVATION | TECHNOLOGY | LEADERSHIP | LEADERSHIP | |
Studio 2: Design Content |
Material Technology |
Transformative Thinking for Product Design |
Human Factors for Product Design |
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CREATIVITY & INNOVATION | TECHNOLOGY | LEADERSHIP | LEADERSHIP | |
Studio 3: Design Context |
Production Technology |
Socio-Cultural Issues in Design |
Intro to Marketing |
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Year 3 - Engagement & Practice |
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CREATIVITY & INNOVATION | TECHNOLOGY | LEADERSHIP | LEADERSHIP | |
Studio 4: Design Engagement |
Production Cycle: Manufacturing + Strategies |
Semiotics for Product Design |
Elective |
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CREATIVITY & INNOVATION | TECHNOLOGY | LEADERSHIP | LEADERSHIP | |
Studio 5: Design Implementation |
Product Development in Manufacturing |
Industry Experience |
Elective |
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Year 4 - Convergence & Realization |
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CREATIVITY & INNOVATION | TECHNOLOGY | LEADERSHIP | LEADERSHIP | |
Studio 6: Design Evaluation |
Products and Business Scenarios |
Contemporary Issues in Marketing |
Elective |
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CREATIVITY & INNOVATION | TECHNOLOGY | LEADERSHIP | ||
Studio 7: Design Projections |
The Business of Product Design |
Elective |